Maison Gerard. New York
We updated Maison Gerard to better showcase their vintage pieces. Two adjacent spaces feature distinct concepts while also preserving existing elements. The more muscular and industrial design of the renovated store provides a counterpoint to the white box aesthetic of the space next door. A focus on finishes lends a raw elegance to the store, providing an appropriate backdrop for the main actors: the furniture. We substituted the original floor with reclaimed wood. The storefront windows were replaced and we added metal shelving to display pieces. We retained the exposed masonry and finished the cast iron columns with subtle detailing. By focusing on the existing elements’ raw and aged beauty and fitting the space architecturally for easier use, we created an updated space that places the emphasis on Maison Gerard’s gorgeous furniture.
Client: Maison Gerard.
Program: Commercial.
Team: Structural Engineering: Silman. Mechanical: Engineering Solutions. Contractor: Vanguard Construction.
Photography: courtesy of Maison Gerard.